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This book "Understanding Casino Marketing" by Michael McNamee, is written by one of the casino industries best marketing strategists. It offers what works what doesn't and why! If you are interested in creating success in your marketing position then this book is for you. This is the fastest selling casino marketing book on the market today with sales in 12 countries. Its appeal is to both the student and the professional. Five universities currently are using it in their course work, 2 major industry consulting groups provide it to their clients. It has been described as "the best resource for providing ideas". It is a "can't miss" opportunity to learn the gaming industry.
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| Headquarters |
72 Copper Fountain Street
Las Vegas, Nevada 89138
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| Phone: |
(702) 334-4752 |
| Email: |
thebaygroup@yahoo.com |
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| Sales: |
Mr. Dudley Musitano, Sales Director |
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| Additional Information |
| Date Established: |
October, 2002 |
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