Products and Services
Advertising, Marketing and Sales > Marketing > Database Market Segmentation > On-Demand Identification(SM) for CRM & marketing
TARGUSinfo provides the most precise information available for profiling and segmenting players and potential players. We enable gaming establishments to capture actionable data at the instant that they are contacted by players and potential players, delivering contact information, demographics and lifestyle scores that can be used to drive automated remarketing decisions. This information can also be appended to existing records in your player database. The result is gaming companies being able to convert more players, increase casino traffic and generate incremental revenue.
Advertising, Marketing and Sales > Marketing > Direct Marketing > On-Demand Verification(SM) for CRM & marketing
TARGUSinfo enables organizations to confirm player and potential player name, address and telephone information for precise CRM and better decisioning. This data can be further enhanced with missing information, demographics and lifestyle scores. On-Demand Verification doesn’t just determine the validity of each component of contact information, but also confirms that a name, address and phone number are correlated so that your player database can be as accurate a possible.
Advertising, Marketing and Sales > Player Development > Customer Relationship Systems > On-Demand Identification for CRM & marketing
TARGUSinfo provides you with new insight on your players and potential players with On-Demand Data that is precise, actionable and relevant. Our solutions verify the links between a given name, address and phone number. We enhance the information with demographics and lifestyle scores to enable segmentation, profiling and automated remarketing decisions. All of this information can be appended to records in a player database or captured the instant that a gaming establishment is contacted by a player or potential player – allowing you to make resource decisions on the fly.
Administration and Finance > Management > Analysts > On-Demand Identification for CRM & marketing
TARGUSinfo enables gaming organizations to make On-Demand Decisions, even as they are interacting with players and potential players. Our solutions allow these organizations to identify every incoming caller with a name, address and demographic profile for segmentation and resource allocation purposes. With On-Demand Data, organizations can make sure their message to each player or potential player is as relevant as possible.
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| Headquarters |
8010 Towers Crescent Drive
Vienna, Virginia 22182
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| Phone: |
(703) 272-6200 |
| Fax: |
(703) 272-6201 |
| Website: |
www.TARGUSinfo.com |
| Email: |
stuartdross@TARGUSinfo.com |
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| Upper Management: |
Mr. Ross Shanken, Executive Vice President of Sales |
| Sales: |
Mr. Stuart Dross, Director of Business Development |
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stuartdross@TARGUSinfo.com
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| Marketing: |
Ms. Lacey Kurtz, Manager of Marketing Communcations |
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| Additional Information |
| Date Established: |
January, 1993 |
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