Wells Gaming Research

Services offered by Wells Gaming Research focus on the following areas: 1. Casino player market share tracking through proprietary Casino Player Count Service™. 2. Casino market studies estimating gaming revenues and visitation for new casinos, casino expansions, and for estimating the impacts of new or expanded competition. 3. Slot machine inventories designed to track market share in detail for slot manufacturers. 4. Slot machine inventories and competitive slot product mix analysis for casino clients. 5. Expert witness services and support in the areas of casino financial, economic, and market analysis.

Products and Services
Advertising, Marketing and Sales > Player Development > Casino Player Counts > Casino Player Count Service™
Independent counts of casino players in more than 160 casinos in selected Nevada, Missippi, Louisiana, California, and New Mexico markets.
Administration and Finance > Finance & Accounting > Feasibility Studies > Market and Financial Feasibility Studies
Detailed studies of gaming market growth potential and specific project volume, revenue, expense, and staffing projections. New casino feasibility studies. Gaming market impact studies.
Administration and Finance > Finance & Accounting > Consulting > Financial Benchmark Analysis
Analyze revenue and expense performance versus market and industry benchmarks.
Administration and Finance > Finance & Accounting > Legal Services > Legal Support & Expert Testimony
Provide support to attorneys in the form of market anaysis, financial & economic analysis of issues, and expert testimony.
Advertising, Marketing and Sales > Marketing > Market Research > Competitive Analysis
Research surveys to determine competitive position, customer profile, customer satisfaction, market segmentation, and market share.
Advertising, Marketing and Sales > Marketing > Market Research and Development > Market Share Tracking & Goal Setting
Track casinos market share through proprietary casino player count service and assist in goal setting.
Gaming Equipment and Supplies > Slots > Slot Devices > Gaming Equipment Inventories
Detailed competitive inventories of slot machines, electronic gaming machines, and other gaming equipment in casinos of interest to client. Helps clients determine competitive slot product mix for their market.
Gaming Equipment and Supplies > Slots > Slot Devices > Studies for Slot Machine Manufacturers
Surveys, inventories, and other studies of competitive equipment and market share for slot machine manufacturers
Gaming Equipment and Supplies > Slots > Other > Slot Payback Certification
Independent certification of slot payback to support marketing and promotion programs. Provides doccumentation needed for gaming regulators.
Administration and Finance > Finance & Accounting > Due Diligence > Due Diligence and Financial Benchmark Studies
Revenue, Expense, and Staffing Analysis versis market benchmarks for acquisitons and operational reviews.
Advertising, Marketing and Sales > Marketing > Market Research > Pedestrian Traffic Counts
Counts and studies of pedestrian traffic flows in selected areas of interest to client.
Headquarters
Physical Address:  Mailing Address:
495 Apple Street
Suite 205
Reno, Nevada 89502
 PO Box 3781
 Reno, Nevada 89505
Toll Free: (800) 854-6809
Phone: (775) 826-3232
Fax: (775) 827-0986
Website: www.wellsgaming.com
Email: Richard@wellsgaming.com
 
Upper Management:  Ms. Peggy Wells, Vice President
Peggy@wellsgaming.com
Mr. Richard Wells, President
Richard@wellsgaming.com
Additional Information
Date Established: December, 1990
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