Reflex announces exclusive supply deal with William Hill

8 December 2017

(PRESS RELEASE) -- Nine months after Reflex Gaming signed what was described as a "significant business win" with William Hill, the U.K.-based games creator has announced an exclusive supply deal with the leading bookmakers for Einstein Eureka Moments. The game, which resonates with the interests and preferred playing styles of a U.K. audience, will feature on William Hill Vegas, the home for exclusive content.

Reflecting on the latest success, which follows July's deal with Tier 1 operator, BetVictor, Chief Product Officer, Mat Ingram, said, "I'm delighted the investments that we continue to make in R&D and the recruitment of what I believe to be the best design team in the business is paying off with this latest agreement. Gaining exclusive supply contracts is a strong show of faith in our creativity and the ability to produce quality content that the market wants to play. Our team has enormous experience and a glittering track record in the development of credible and compelling content. Einstein Eureka Moments taps into the psyche of the British game player, a demographic which chimes with the William Hill business."

He added, "While Reflex is still relatively new to the digital space, we have the right combination of experience and hunger to make an important contribution to the sector and are looking forward to making more headway as we approach ICE London 2018, which represents a key opportunity for the company to demonstrate exactly what we can bring to the table."

Julian Beck, William Hill's Head of Game Development, stated, "We are delighted to see Einstein Eureka Moments live on William Hill Vegas and confident that the game will resonate with our customers and perform well. Reflex Gaming is important to our exclusive strategy on content, and we look forward to working on more unique content in 2018."

Reflex Gaming will be exhibiting from stand S8-110 at ICE London.

Related Links
Reflex Gaming Ltd Gaming Vendor Information
William Hill Vegas Site Details
Einstein Eureka Moments Online Slot
William Hill Ownership Details
ICE Totally Gaming 2018

Featured Vendors
Casino City Press
Rymax Marketing Services, Inc.
Casino City Press
A leading publisher and distributor of casino and gaming business data and market research reports.
Rymax Marketing Services, Inc.
Leader in creating award winning player & employee loyalty programs & events proven to increase ROI
Zem Media
Atrient
Zem Media
Enhance the Guest Experience with Digital Signage Solutions featuring Easy-to-Use Content Management
Atrient
Promotions, offers & drawings - how loyalty is rewarded.
Multi-Choice Cash (MCC)
Casino Schedule Ease
Multi-Choice Cash (MCC)
Customized Cash Access Solutions for Gaming. Helping You Maximize Cash to the Casino Floor.
Casino Schedule Ease
Removing the chaos from casino staff scheduling one property at a time
Gambling Invest
Vehicle Merchandising Systems
Gambling Invest
Buy or Sell Premium Gambling Domains
Vehicle Merchandising Systems
Innovative Vehicle Display Platforms for Casino Car Promotions
Gaming Tickets, Inc.
Casino Network
Gaming Tickets, Inc.
35 years in the gaming industry - premium quality slot tickets, lottery tickets on time under budget
Casino Network
20+ years experience selling refurbished slot machines, parts & glass for all major brands
Regulatory Management Counselors, P.C.
Sunkist Graphics, Inc.
Regulatory Management Counselors, P.C.
Over 35 years of experience serving the legal and regulatory needs of casino industry clients
Sunkist Graphics, Inc.
Specializing in the creation of best-of-breed gaming graphics - slot glass, sign faces, and more
TribalNet
Payline Videos
TribalNet
19th Annual TribalNet Conference and Tradeshow Nov 5-8, 2018 Hard Rock Hotel and Casino Las Vegas
Payline Videos
Custom Video Solutions for Casinos & Gambling Websites!
Slot Machines Unlimited
Nathan Associates Inc.
Slot Machines Unlimited
Exporter of IGT, Williams, AVP, Trimline, Aristocrat, Konami, Bally, & parts over 20 yrs experience
Nathan Associates Inc.
One of the oldest and most respected economic consulting firms in the U.S.
Mhetadata Marketing
Mhetadata Marketing
Marketing Automation automate your direct mail programs and save money doing it


Your Guide to 16,624 Gaming Industry Suppliers