Robinson & Associates CEO joins G2E panel

The panel presentation is titled "Employee Communication: From Conflict to Cooperation" and will take place from 8 to 9 a.m. Nov. 15 at the Las Vegas Convention Center where G2E will be held. The session will share new ideas and techniques that casino managers can use to effectively communicate with employees.

With more than 750 exhibitors and more than 150 conference sessions, G2E is the world's largest and premiere gaming event where professionals meet to obtain in-depth information on new products and ideas.

Baird says good communication with employees is critical because employees deliver the outstanding service that keeps casino guests coming back. "Employees are the backbone of any casino," Baird says. "They interact with the people who keep casinos in business -- the guests."

Effective communication is one crucial element of creating employee advocates at casinos, according to Baird. "Every casino should want to have as many employee advocates as possible," Baird notes. "Employee advocates love their jobs so much, they wouldn't think of working anywhere else and that reduces turnover. Employee advocates say good things about their casino in the community, thus possibly generating new business. They deliver stellar guest service that encourages players to visit again. Employee advocates recommend their casino to friends as a great place to work, thus expanding the property's staffing pool. And it all starts with effective communication."