BtoBet appoints Freddie Browning as Vice President of Sales

10 December 2022

(PRESS RELEASE) -- NeoGames S.A subsidiary BtoBet, a leading sports betting supplier, has strengthened its senior team having appointed Freddie Bowring, an experienced professional in the sports betting industry, as Vice President of Sales.

In his new leadership role Bowring will be responsible for driving BtoBet’s core sales, and building strategic partnerships with prospective customers.

“I am thrilled to have Freddie on board,” said Dima Reiderman, Managing Director at BtoBet.
“His experience, knowledge of the sports betting landscape and deep understanding of its challenges and opportunities will help us increase our presence on a global level. We are fully confident that he will be able to help the largest global brands capitalize on our technology. Freddie’s appointment also indicates that BtoBet intends to continue boosting its leadership team by hiring the best talent available across the betting vertical.”

As part of his role, Bowring will further complement the company’s rapid growth, which has seen it sign and renew partnerships with some of the industry’s biggest brands and operators, including William Hill, Betfair, Intralot, PremierBet and Santa Casa Global. He brings over a wealth of experience joining BtoBet from IMG Arena, where he has occupied various senior leadership positions.

“I’m extremely grateful for the opportunity and excited to join such a strong team,” said Bowring. “BtoBet’s sportsbook platform is renowned for its flexibility and cutting-edge technology which make it one of the market’s leading solutions. I am eager to build on the solid foundation that has been developed over the last years, and to support the company’s strategy to maintain its leadership role in its core markets whilst expanding into new market opportunities. I look forward to the new challenges and milestones to reach together.”

Related Links
Intralot Gaming Vendor Information
BtoBet
Betfair Partnerships Affiliate Program Information
NeoGames S.A.
William Hill Affiliates Affiliate Program Information

Featured Vendors
Casino Network
Casino Schedule Ease
Casino Network
20+ years experience selling refurbished slot machines, parts & glass for all major brands
Casino Schedule Ease
Full Featured & customizable for the complex scheduling needs of table games & other casino depts
Concept 3, LLC
Betson Imperial Parts & Service
Concept 3, LLC
Custom Creations, Unmatched Value – Elevating Brands with Quality & Savings Since 2004
Betson Imperial Parts & Service
Your one stop shop for all your gaming and OEM needs!
Imagine This
Sunkist Graphics, Inc.
Imagine This
Imagine This #1 Source for Player Gifts. Over $50 million in stock ready to ship! Let us serve you!
Sunkist Graphics, Inc.
Specializing in the creation of best-of-breed gaming graphics - slot glass, sign faces, and more
Regulatory Management Counselors, PC
Oklahoma Indian Gaming Association (OIGA) Conference
Regulatory Management Counselors, PC
Over 45 years of experience serving the legal and regulatory needs of casino industry clients
Oklahoma Indian Gaming Association (OIGA) Conference
The biggest little show in Indian gaming! Save the date: July 14-16, 2025 Oklahoma City
Rymax Marketing Services, Inc.
Casino City Press
Rymax Marketing Services, Inc.
Leader in creating award winning player & employee loyalty programs & events proven to increase ROI
Casino City Press
A leading publisher and distributor of casino and gaming business data and market research reports.
TribalHub
Prezzee
TribalHub
26th Annual TribalNet Conference Sept 15-18, 2025 at Grand Sierra Resort and Casino in Reno, Nevada
Prezzee
Prezzee provides digital gift cards from top brands to reward loyal guests and employees.
Slot Machines Unlimited
Texas Slots & Gaming
Slot Machines Unlimited
Exporter of IGT, Williams, AVP, Trimline, Aristocrat, Konami, Bally, & parts over 20 yrs experience
Texas Slots & Gaming
Wholesale gaming reimagined. Texas Slots & Gaming is your sustainable gaming partner.


Your Guide to 14,987 Gaming Industry Suppliers