GiG commits to improving diversity in the gambling industry

1 March 2018

(PRESS RELEASE) -- Gaming Innovation Group has announced its partnership with the All-in Diversity Project (AIDP), further emphasizing its commitment to improving diversity in the gambling sector. This is in addition to GiG's existing partnership with Girls in Tech focused on the engagement, education and empowerment of girls and women who are passionate about technology.

"GiG's vision is to open up iGaming to make it fun and fair for all. By attracting a more diverse workforce, the gambling industry can not only improve its performance but make better decisions. Through All-In, we will become part of a bigger conversation involving more organizations to work on improving the joint diversity challenge faced by the industry," comments GiG CEO Robin Reed.

"From a commercial point of view, GiG needs to speak to its female audience just as well as the male audience when thinking about the personalization of our online casino products. Attracting strong female candidates to fill product, commercial and tech-related leadership roles is key," said GiG CMO Tomas Bäckman, while speaking a few weeks ago at a Diversity workshop during ICE.

"It's clear that Gaming Innovation Group has always had diversity and inclusion at the heart of their company culture. It's evident in everything they do. We believe that 'diversity' is not a one-off initiative, but rather should be embraced at all levels and as part of how we move our industry forward in terms of image, product and talent. GiG shares those values and is truly walking their talk. We are proud to have them as a Founding Member of the All-in Diversity Project," comments Kelly Kehn, Co-founder of All-in Diversity Project.

GiG is celebrating its five-year anniversary next week with an internal conference called "GiGsters Connect," where employees will find out more about the partnership.

GiGsters Connect is also featuring guest speaker and Apple Co-founder Steve "Woz" Wozniak. In addition to the 650 GiGsters gathering from six locations across Europe, GiG has invited 400 members of the Maltese Tech community for this session only to be inspired by the legendary Silicon Valley tech wizard.

Related Links
All-in Diversity Project Gaming Vendor Information

Featured Vendors
Rymax Marketing Services, Inc.
Regulatory Management Counselors, PC
Rymax Marketing Services, Inc.
Leader in creating award winning player & employee loyalty programs & events proven to increase ROI
Regulatory Management Counselors, PC
Over 45 years of experience serving the legal and regulatory needs of casino industry clients
Concept 3, LLC
Betson Imperial Parts & Service
Concept 3, LLC
Custom Creations, Unmatched Value – Elevating Brands with Quality & Savings Since 2004
Betson Imperial Parts & Service
Your one stop shop for all your gaming and OEM needs!
Texas Slots & Gaming
Players Pal
Texas Slots & Gaming
Wholesale gaming reimagined. Texas Slots & Gaming is your sustainable gaming partner.
Players Pal
Revolutionize the way you connect with your casino players with the Players Pal mobile app
Casino Schedule Ease
Slot Machines Unlimited
Casino Schedule Ease
Full Featured & customizable for the complex scheduling needs of table games & other casino depts
Slot Machines Unlimited
Exporter of IGT, Williams, AVP, Trimline, Aristocrat, Konami, Bally, & parts over 20 yrs experience
Casino Network
Casino City Press
Casino Network
20+ years experience selling refurbished slot machines, parts & glass for all major brands
Casino City Press
A leading publisher and distributor of casino and gaming business data and market research reports.
Prezzee
TribalHub
Prezzee
Prezzee provides digital gift cards from top brands to reward loyal guests and employees.
TribalHub
26th Annual TribalNet Conference Sept 15-18, 2025 at Grand Sierra Resort and Casino in Reno, Nevada
Imagine This
Sunkist Graphics, Inc.
Imagine This
Imagine This #1 Source for Player Gifts. Over $50 million in stock ready to ship! Let us serve you!
Sunkist Graphics, Inc.
Specializing in the creation of best-of-breed gaming graphics - slot glass, sign faces, and more
Oklahoma Indian Gaming Association (OIGA) Conference
REDW Business & Financial Resources, LLC
Oklahoma Indian Gaming Association (OIGA) Conference
The biggest little show in Indian gaming! Save the date: July 14-16, 2025 Oklahoma City
REDW Business & Financial Resources, LLC
Improve Your Odds of Success: Trust in REDW’s Tribal Casino Operations & Audit Experts!


Your Guide to 14,963 Gaming Industry Suppliers