Hands-On Mobile and World Poker Tour sign deal

27 March 2007

SAN FRANCISCO, California -- (PRESS RELEASE) -- Hands-On Mobile, Inc., the world's leading developer of connected games and applications, and World Poker Tour Enterprises, Inc. today announced a multi-year extension to their highly successful deal to continue to bring the wildly popular World Poker Tour® Texas Hold 'Em and other products to mobile phones worldwide.

"We're excited to continue our relationship with the World Poker Tour," says Jonathan Sacks, Chief Executive Officer, Hands-On Mobile. "Together, we brought cutting-edge connected games to the forefront of the market and made World Poker Tour Texas Hold 'Em the most successful mobile poker game in the world."

With more than 5 million downloads, 100's of thousands of hands played weekly, and 10's of thousands of unique users per month, World Poker Tour Texas Hold 'Em has consistently been a top seller across major carriers worldwide.

"Extending our brand beyond television and onto mobile devices has catapulted the World Poker Tour franchise into the #1 poker brand across multiple platforms, including television, mobile and online," says Steve Lipscomb, Founder, President and Chief Executive Officer, World Poker Tour Enterprises.

The licensing relationship between Hands-On Mobile and WPT® is managed by Brandgenuity LLC, WPT's strategic product licensing and merchandising agency of record.


Related Links
WPT Gaming Vendor Information
WPT Enterprises Gaming Vendor Information

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