Inspired Entertainment partners with former NHL player

3 October 2019

(PRESS RELEASE) -- Inspired Entertainment, Inc. today announced it has signed a worldwide exclusive brand partnership with legendary hockey star Jaromir Jágr. Pursuant to this partnership, Inspired, a leading provider of Server Based Gaming, Virtual Sports and Interactive Gaming, expects to use Jágr's image and likeness in its gaming products for the virtual sports, casino and lottery sectors, as well as digital variants for online and mobile.

Jaromir Jágr is an Olympic gold-medal winning professional ice hockey player who's made history as one of the most prolific point scorers in National Hockey League history. Over the course of his 24-year career he has played for the Penguins, Capitals, Rangers, Flyers, Stars, Bruins, Devils, Panthers and Flames. He has won two consecutive Stanley Cups and individually received the Art Ross Trophy as the scoring champion five times, the Lester B. Pearson Award for the NHL's outstanding player as voted by the NHL Players' Association three times, and the Hart Memorial Trophy as the league's most valuable player. He is considered one of the greatest professional hockey players of all time and is one of only 29 players in the Triple Gold Club, having won the IIHF Ice Hockey World Championship, the Olympic Ice Hockey tournament and the Stanley Cup.

"I am very excited about this partnership and the opportunity to be the face of Inspired's suite of hockey gaming products," said Jaromir Jágr. "I have been increasingly impressed with their creativity and innovation in using live action to establish themselves with leading edge technology in Virtual Sports. I've done almost everything imaginable on the ice in my hockey career so I can't wait to see the breakout plays that Inspired puts together for Virtual Hockey."

In addition to being the talent behind Inspired's upcoming Virtual Hockey game, Jágr is expected to become the face of the company's new slot game, Jágr Super Slots, expected to launch later this year throughout its global customer base, and be featured in its live action penalty shoot-out game and bingo game that are under development for anticipated release in 2020.

"We are thrilled to announce Jaromir Jágr as the face of Inspired's newest suite of games," said Brooks Pierce, President and Chief Operating Officer of Inspired. "With an impressively long and successful career, Jaromir is one of hockey's greatest performers and personalities. Jaromir's fans will appreciate the realistic quality of the action and imagery in all of the gaming products we are creating."

Many of these new Jágr-inspired products will be showcased at the company's booth at the Global Gaming Expo (G2E), the largest gathering of global, commercial and tribal gaming professionals in North America, 15 to 17 October at the Sands Expo and Convention Center in Las Vegas.

To celebrate this new brand partnership, Jágr will be making a VIP guest appearance at Inspired's G2E booth #4130 on Wednesday, 16 October 2019 from 1 p.m. PT to 3 p.m. PT, where Inspired is bringing content and solutions that demonstrate what makes the company "Essential Entertainment."

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