Interblock to launch new Pulse Arena at G2E

(PRESS RELEASE) -- Interblock will launch its revolutionary new Pulse Arena at the upcoming Global Gaming Expo. The Pulse Arena is the world’s first hybrid experience comprised of gaming and social atmospheres, designed not only to attract the next generation of players, but existing players seeking innovation.

Combining Interblock’s luxury electronic gaming machines with an immersive audio-visual entertainment experience, the Pulse Arena product will provide a strategic approach when targeting players.

The patented Pulse Arena is a multi-game product with live DJs, dealers, selection of branded and non-branded “environments,” which can easily adjust to various demographics. The Pulse is dynamic and modular to appeal to any sized casino.

“For decades, operators and suppliers have been talking about what the future of gaming might look like. With Interblock’s Pulse technology, we believe we have answered that question. The future of gaming is more social and the future of gaming is more interactive,” Interblock CEO John Connelly said.

The Pulse Arena, along with the entire portfolio, illustrates Interblock is continually ahead of the innovation curve and is leading the industry into an exciting new era. Interblock games are inherently designed to replicate traditional table games within a more social environment. Within the Pulse environment, players can enjoy both an individual experience or play socially with friends, bringing the interaction to new heights.

Completely customizable in theme and set-up, Pulse can be configured from a few Play Stations to an entire arena, involving any of Interblock’s games in a specifically themed setting, all tailored to best suit each individual operator’s unique business needs and client base.

“We are continuing to see double digit growth within the ETG segment globally, which we largely attribute to an ETGs ability to cross both gender and demographic hurdles. The Pulse Arena clearly demonstrates the power of innovation and the commitment Interblock has to our customers in helping them compete within a traditional casino environment,” said Connelly.