Playersoft and Engaged Nation partner to advance player engagement

(PRESS RELEASE) -- Playersoft, a leader in cutting-edge casino marketing and player development software, and Engaged Nation, a pioneer in digital interactive promotions and communications for casinos, are excited to announce another strategic collaboration, unveiling an enhanced integration elevating player engagement for the gaming industry. The partnership simplifies operational steps for casino staff while delivering a more engaging experience for players through gamified interactions and automated rewards.

“We are excited to expand our relationship with Engaged Nation, working as a team to provide the industry with the tools to streamline staff workflows and enhance the player experience,” said Hunter Hunstock, President of Playersoft. “Players can enroll, engage in branded games, and receive rewards all in one seamless process. All while automating account updates and creating trackable results for operators. This integration is about driving loyalty and making the experience fun and effortless for both staff and players.”

This integrated solution combines Playersoft’s ONE Connect, a robust loyalty connectivity tool, with Engaged Nation’s REACH™ Platform, known for its highly effective digital interactive engagement and player portal capabilities, to work together to automate player account updates, reward issuance and provide a seamless opt-in process. This partnership delivers a comprehensive, efficient solution for operators and a more engaging experience for players.

“We’ve enjoyed our relationship with Playersoft and are excited to take it to another level," added Michael Paulos, COO of Engaged Nation. "By adding our fun and rewarding digital interactive elements to their platform, we know that the casinos will receive an even greater return on their investment while at the same time providing their players with something beyond the routine players club experience.”

Casino operators are provided with seamless business actions that create a more dynamic and fun engagement experience for patrons. Players can enjoy branded games, earn rewards that are automatically added to their club accounts, and skip the traditional club desk altogether, heading straight to the gaming floor. Managed through SMS or email, casinos stay connected with players launching campaigns that drive players back to the property with rewards ready for redemption. The result is increased player satisfaction and stronger loyalty ties.

Attendees at the Global Gaming Expo, from 8-10 October 2024, in Las Vegas, can visit Playersoft at Booth #3012 and Engaged Nation at Booth #2611 to see live demonstrations. Experience how this collaboration can transform their player engagement strategies.