Shoalwater Bay Casino enhances Loyalty and Operations with CasinoTrac

(PRESS RELEASE) -- Table Trac, Inc. today announced it will deliver its most comprehensive stack of Loyalty, Bonusing, & Operations technology to the Shoalwater Bay Casino. Together, the companies will upgrade the slot network to CasinoTrac’s high-speed, Secure, Unified, and Stable PlayerLINQ network, which drives player engagement through the programmatic, custom SlotSUITE platform while turbo charging efficiency and time on device with SelfPAY.

“We are beyond excited to expand our relationship with CasinoTrac through the adoption of their PlayerLINQ, RePrintEnroll, and SlotSUITE products. At Shoalwater Bay Casino, our intimate relationship with our players is essential to our continued success, and we know that bond can only strengthen with the inclusion of CasinoTrac’s amazing player engagement systems,” said David Johnson, Marketing Manager of Shoalwater Bay Casino. “Whether it be the ability for players to enroll in Players Club or receive benefits at-will through a kiosk, or to receive offers and information at the machine while playing, we are confident that what CasinoTrac offers will maximize that interpersonal player experience in this rapidly evolving digital world.”

"We are thrilled to expand our relationship with Shoalwater Bay Casino, our partner for nearly eight years. Their trust in our people and solutions is an honor," said Chad Hoehne, president and CEO of Table Trac, Inc. "We strive to provide exceptional technology and enhance customer experiences, ensuring patrons enjoy their time while the management operates within a secure and proven system.”

Shoalwater Bay will experience unparalleled advantages, as CasinoTrac automates marketing efforts, significantly reduces jackpot payout times, accelerates play velocity, and expertly reaches un-carded players.