SenSen Networks Pty Ltd

Given the importance of games like poker, baccarat and blackjack to a casino’s bottom line, a new industry has emerged to supply business intelligence for casino managers charged with maximizing yield from the gaming floor. SenSen Networks provides automated business analytics to allow yield optimization for Casino Table Game Managers in real time.

Traditional systems have typically proven to be expensive to install and maintain, and have failed to achieve accuracy levels needed to be truly useful. Casino managers found that options of having sensors in the casino chips and other offline yield management solutions as less effective.

The operating environment was simply too fast paced for their product – the noise, speed and distractions of a gaming floor proving far different from a well-ordered and brightly illuminated department store.

By working side by side with leading casino clients, SenSen’s casino intelligence solutions overcomes all these obstacles with an all-in-one package that adds increased visibility from the moment it is installed.

Products and Services

IT and Telecommunications > MIS > Other > Yield Management in Real Time
SenGAME provides automated business analytics of the world’s most popular casino games enabling floor managers to optimize yield in real time. Thanks to always-on surveillance of cards and chips, SenGAME knows the state of play at any time and can alert managers to suspicious winning streaks, slow dealers or erratic flows of money in blackjack, baccarat, and poker. Once alerted, managers can decide whether performance is in line with regular swings or deserves scrutiny. SenGAME is used by leading casinos to provide real-time player tracking and an all-in-one overview of activity on a gaming floor. Custom built for the casino industry, it is the most cost-effective way to drill down into the performance of individual tables as well as the casino floor to make informed decisions in real time about player incentives, floor layout and staff deployment.


Headquarters
Suite 14, Bulleen Corporate Centre 79 Manningham Road, Bulleen Melbourne, Victoria 3105 Australia

Phone:	+61 3 9852 0448
Fax:	+61 3 9852 0449
Website:	sensen.ai
Email:	info@sensen.ai


India
Flat No 403, Saga City Heights, Kavuri Hills Phase 1 Hyderabad, Andhra Pradesh 500081 India

Phone:	+91 406 454-4599


USA
415 Oakmead Parkway Sunnyvale, California

Toll Free:	(201) 654-5385


Additional Information
Date Established:	2007

Tradeshow Attendance

Global Gaming Expo (G2E) 2018
9 Oct 2018 - 11 Oct 2018
Booth 2236

Global Gaming Expo (G2E) 2017
3 Oct 2017 - 5 Oct 2017
Booth 5338

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